Rhinestones. Swarovski Zirconia stones. Diamonds.
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Rhinestones. Swarovski Zirconia stones. Diamonds.

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As is well known, every beautiful woman has her own little secret. For some of them — these are clothes from famous fashion couturiers, for others — expensive care cosmetics and selective perfumes. There's also another type, and these women love diamonds.

Some people think that diamonds are something like expensive toys for rich people. They don't understand why to pay more if there are many great and cheap alternatives. Do you know, what is the real difference? Let's look into it.

Rhinestones

Rhinestones are the cheapest and the most popular imitation of natural gemstones. Auris Jewellery masters have never used such rhinestones in work. Usually, these decorative elements are made of acrylic in China and have very bad quality. The product has the magic "diamond" gloss thanks to a special mirror foil layer. Of course, such products have not a long-term beauty, rhinestones become dark and scratched shortly. This type of decorative element is very popular in nail-art, make-up art, and the cheap garment industry.

Swarovski Zirconia stones

Swarovski's worldwide success can be explained by three reasons: unique cutting technology, secret chemical composition (with more than 70 components) and patented color application technology.

The company's range includes high-quality rhinestones, zirconium stones, natural gems. All Swarovski products have excellent quality and good reputation, the most popular synthetic stone in the world of jewelry design is the Swarovski Zirconia stone.

Swarovski started to cut Zirconia in 1976, and it was the first company on the market to offer an idea machine-cut of this synthetic stone. Ever since, Swarovski Zirconia has been known as the most precisely cut Zirconia on the market, available in a wide variety of shapes, sizes, and colors.

The Swarovski brand is very popular not only in the jewelry segment but also in fashion-design and home decor. So, you can see this sparkling product in the works of most fashion houses: Chanel, Dior, Versace, and many others.

All faceted synthetic stones used by Auris Jewellery are manufactured by Swarovski. And the most popular cuts are the circle, the oval, the pear, the marquise, and the heart.

Diamonds

A diamond is the rare, naturally occurring mineral composed of carbon and the hardest known natural substance. The main natural properties of a diamond are exclusive hardness, high index of refraction, high dispersion and bright luster.

Bright luster gives diamond gemstones their mystic "sparkle", and dispersion — colorful "fire".

Diamonds are the world’s most expensive and popular gemstones. The quality of a diamond determined by four factors: color, cut, clarity, and carat weight. A standardized method of assessing diamond quality was developed in the 1950s by the Gemological Institute of America and is known as "The 4Cs of Diamond Quality".

The Auris Jewellery brand specializes in the production of jewelry with diamonds. The sizes and the shapes of the stones depending on the model, the most popular cuts are the round brilliant, the pear and the marquise.

We offer you to enjoy the diamond collection from Auris Jewellery and to remind you that our jewelers are always ready to create a personal product for you!